It looks to us that consumers’ way of avoiding bottle deposit should not be an innovation domain. This simply shows that the deposit scheme is not working in some countries, and therefore it should be either altered, or removed altogether. For us, this is a big bust. We believe in the countries mentioned in the […]

Miller recently introduced a new can design that incorporates a breathing hole on top. This design allows the consumer to punch a hole at the top to reduce / eliminate gulping. While this seems like a noble idea, we see numerous problems with this package. Is Gulping a Consumer Problem? The answer is a strong […]

Is a paper bottle finally ready for prime time? This is an idea that has been around for ages, though it has never had any traction. One of the main reasons for this is its recyclability claims tend to be optimistic at best, while being more on solid ground for renewability. Why is that?

Yanko Design (via Slashgear) is running an article on a universal packaging system. For us packaging professionals, the term universal packaging refers to packages that are usable by children as well as by reduced dexterity aging populations. Ignoring semantics, let’s look at this concept, and see what it holds for us.

Vitality GlowCap, which has been around as a concept since 2007, recently is grabbing increasing attention. Now that Engadget is reporting a hands-on test, we felt that the time was right for an opinion piece on whether this is innovation or bust in packaging. Remote Accessed Tags in Packaging Among other technologies, RFID may be […]

Occasionally, we come across interlocking package designs. This particular design, which is for a medical drug promotion, interlocks two mirror image packages in jig-saw fashion, one for hand sanitizer, and the other for hand moisturizer. Bundling complementary products in interlocking package designs is not new. But is it innovation?