Archive for the ‘General’ Category

Now that’s humor

We don’t always see packages displayed with so much glamor. Enjoy… ©2014 PackageRepublic.com. All Rights Reserved.

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Adaptive behavior

When consumers cannot reclose packages that are meant to be just openable, but not reclosable, they have adaptive behavior for this desired functionality that the package does not deliver. Here is a good example. ©2014 PackageRepublic.com. All Rights Reserved.

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Pepsi applies for scent capsule patent

Pepsi filed for a patent application to overcome plastic / chemical smells coming from a PET (or other plastic) bottle, reports the consumerist. It is interesting that Pepsi is finally coming on-board with the sensory appeal aspects of packages. ©2013 PackageRepublic.com. All Rights Reserved.

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All about design III

Pierini Partners sent us their most recent package creation for Graffigna, showing beautiful sensory appeal aspects executed in texture, as well as good brand language.

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Red Solo Cup – the song

It is not often we see a song written for something that we consider packaging. Enjoy. ©2013 PackageRepublic.com. All Rights Reserved.

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The return of adult straw

After positioning straws for children for the past decades, packaging industry as well as brands are starting to embrace the straw again as an adult drink-from solution. Just to throw in a healthy dose of autheticity, straws that we are seeing being used in commercials seem to be the old barber-pole / helix designs that […]

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Coca-Cola’s offensive bottle cap

As reported by ABC News and Metro Calgary, the Loates family in Alberta, Canada, purchased a bottle of Vitaminwater recently only to find under the cap the words “YOU RETARD.” To make matters worse, a member of the Loates family has cerebral palsy and autism. Coca-Cola has since apologized for the mishap. We have spoken to the […]

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iPod Shuffle package repurposes perfectly as a box for Raspberry Pi

We are big fans of the Raspberry Pi. We were able to repurpose an old iPod Shuffle package to a perfect box for Raspberry Pi’s $35 computer. Enjoy.

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Smart jug from MilkLab

Here is a video of a smart jug that detects stale milk via mashable.com. Now only if we could incorporate it into the package itself. Your rating: ©2012 PackageRepublic.com. All Rights Reserved.

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Pickup that bottle, and get a reward

Having fun with a package! Flash mob style. ©2011 PackageRepublic.com. All Rights Reserved.

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